Content Strategy & Production

Generic content is noise. We produce expert-grade assets built from real SME interviews — content that ranks in search, converts in your funnel, and gets cited by AI engines.

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Editorial pipeline visualization showing interview to publication flow

Interview-led. Expert-grade.

The era of SEO content mills is over. Google's Helpful Content system, E-E-A-T requirements, and AI engine citation logic all reward the same thing: genuine expertise. That's why every piece of content we produce starts with a recorded interview with someone who actually knows the subject.

Your internal experts, your customers, your partners — we extract their knowledge through structured interviews, then our editorial team shapes it into high-performing assets that demonstrate authority on every level.

What's included

01 //

Content Strategy & Calendar

Intent-mapped editorial calendars built from ICP research, competitive gap analysis, and keyword opportunity data. Every asset serves a specific pipeline purpose.

02 //

SME Interview Program

Structured 30-minute interviews with your subject matter experts. We handle scheduling, recording, transcription, and insight extraction — zero burden on your team.

03 //

Long-Form Articles & Guides

Pillar content, solution pages, industry guides, and thought leadership articles — all built from real expertise and optimized for both traditional and AI search.

04 //

Bottom-of-Funnel Pages

Comparison pages, alternative pages, use case pages, and ROI calculators — the high-intent content that captures buyers when they're closest to a decision.

05 //

Content Refresh & Optimization

Systematic audit and refresh of existing content that's decaying in rankings. We update statistics, expand coverage, and re-optimize for current search intent.

06 //

Brand Voice Engineering

Custom brand voice guidelines and a proprietary GPT trained on your approved content — ensuring every asset sounds unmistakably like your company.

The process: from interview to published asset

Ready to broadcast expertise?

Let's talk about what a focused SEO and GEO strategy can do for your pipeline. Minimum engagement $2,000/mo.

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